In 2009, DJI's components allowed a team to successfully pilot a drone around the peak of Mt. The company sold a modest amount of components during this period, relying as well on financial support from Wang's family friend, Lu Di, who provided US$90,000 and managed the company's finances. The company struggled at first, with a high degree of churn among employees that has been attributed to Wang's abrasive personality and perfectionist expectations of his employees. He used the proceeds to move to the industrial hub of Shenzhen and hired a small number of staff in 2006. Wang built the first prototypes of DJI's projects in his dorm room, selling the flight control components to universities and Chinese electric companies. He was part of the HKUST team participating in ABU Robocon and won third prize. Born in Hangzhou, Zhejiang, he enrolled as a college student in the Hong Kong University of Science and Technology (HKUST) in 2003.
The company was founded in 2006 by Frank Wang (Wāng Tāo, 汪滔). individuals and entities, accusing the company of complicity in aiding the Uyghur genocide. In December 2021, the United States Department of the Treasury prohibited investment in DJI by U.S. US government institutions have prohibited the internal use of DJI products, but as of 2020, various agencies at the local and federal level continued to use DJI products. The company's products have also been used by militaries and police forces, as well as terrorist groups, with the company taking steps to limit access to the latter. Its camera drone technology is widely used in the music, television and film industries. It also designs and manufactures camera gimbals, action cameras, camera stabilizers, flight platforms, propulsion systems and flight control systems.ĭJI accounts for around 70% of the world's consumer drone market as of March 2020. DJI manufactures commercial unmanned aerial vehicles (drones) for aerial photography and videography. ( Chinese: 深圳大疆创新科技有限公司 pinyin: Shēnzhèn Dà Jiāng Chuàngxīn Kējì Yǒuxiàn Gōngsī) in full, more popularly known as its trade name DJI, which stands for Da- Jiang Innovations ( 大疆创新 Dà Jiāng Chuàngxīn 'Great Frontier Innovations'), is a Chinese technology company headquartered in Shenzhen, Guangdong, with manufacturing facilities throughout the world. or Shenzhen DJI Sciences and Technologies Ltd.